CATALOG
I supervised & directed the Creative Design team at Orvis for print, which included catalogs & direct-mail pieces. The catalogs were a blend of brand editorial and selling, utilizing brand ambassadors & professional talent to elevate brand presence while selling key seasonal product. The work we did became the genesis of seasonal campaign concepts that were utilized across all channels.
Catalog contributors: Eric Taub (Creative Director, Art Director), Jonathan Frederick (Sr. Designer), Jeff Cleary (Production), Caroline Kelley (Production), Bob Dagley (Copywriter), Jenn Frank (Copywriter), Reid Bryant (Copy Writer), Jett Brookes (Copy Writer).
WORK IS THE INTELLECTUAL PROPERTY OF BRIAN SAILER. IT CANNOT BE SHARED OR COPIED WITHOUT THE EXPRESSED PERMISSION.